Technology

Reddit posts can be more important than data, and other lessons from maintaining Candy Crush as a forever game

April 03, 2026 sophie mcevoy gamesindustry
Reddit posts can be more important than data, and other lessons from maintaining Candy Crush as a forever game

Since its launch in 2012, Candy Crush Saga has grown into one of the most successful tile-matching games in history, surpassing $20 billion in lifetime revenue by September 2023. Read more

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